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American CassandraFess up. I know you’re out there. You can’t read one book without creating another–by annotating the first. Dorothy Thompson‘s biographer Peter Kurth made a similar observation about the subject of American Cassandra, an inveterate scribbler.

But then along comes one of my favorite TeleBlog regulars, Quinn Anya Carey, the brave daughter of Mark “ThoutReader” Carey, to warn that electronic annotation isn’t exactly the rage among her fellow students at the University of Chicago. So what gives here?

Does this mean that Mark will end up living in a trailer park in his old age because no one wants annotation capabilities of the ThoutReader variety, which will allow for forums embedded inside books? Not quite. First off, students are getting their fill of each other and their professors in coffee shops and lecture halls. But typical readers are not that likely to encounter, say, Malcolm Gladwell or Danielle Steele in flesh and blood–hence, the allure of the electronic annotation, which could come in multimedia flavors, not just text.

Publishers and writers can further help the cause of interactivity. Authors can actually annotate. Readers are not just interested in many-to-many; they’re also interested in one-to-many–the “one” being the usual star, the writer. Just as publishers should be mindful of electronic rights issues when signing up authors, they should also require authors of appropriate books to be available for embedded forums.

In some cases, publishers can use not just authors as high-profile annotators, but also others. Consider Pulse: The Coming Age of Systems and Machines Inspired by Living Things. Farrar, Straus and Giroux could cross-pollinate between artificial intelligence gurus and biologists. Readers could preserve the experts’ comments along with the usual text and read everything offline, not just online.

Timely and controversial political books could be another area for interactivity. I look forward to the time when Al Franken and Bill O’Rilley fans will be annotating the books of friends and foes rather than just yelling at each other over talk-radio programs. Perhaps annotation communities of like-minded people could spring up–ready to join together regularly in disemboweling the enemy or refining their own beliefs.

Still another area for annotation, of course, could be romance fiction, where readers could share fantasies.

There you go, Quinn. If this here annotation stuff is as promising as I think, you won’t have to support Mark in his old age.

Related: Who’ll speak out in interactive e-books, and how many will care to? and Free blog serialization of science book from Farrar, Straus and Giroux. Also see information on Sophie, which, like ThoutReader, uses an interactive approach.

 
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