Maybe it's just me, but it seems like I've been hearing about more and more companies lately—some of them new, and some that have been around for awhile—that are putting together large and (presumably) expensive teams of designers and developers to create digitally-enhanced "electronic reading experiences," as they're often called. The latest such organization I've heard of is Byook, a French company that was founded in 2009 by three friends who worked in the video game and digital entertainment industries, and they refer to their product as "a new reading experience." That might be a bit of a stretch, given the...