Posts tagged reading habits
Mintel research shows ebooks encourage reading
October 17, 2014 | 2:25 pm
A just-published research study from Mintel, the London-headquartered consumer market research organization, demonstrates that ebooks are driving up reading levels in the UK. "One in four (26%) consumers who have bought an e-book in the past year say that they read more than they used to because e-books cost less than paperbacks, rising to as many as four in ten (38%) 16-24 year old-book owners," states the Mintel preamble. Cost seems to be one of the key grounds, as "over a third (36%) of UK book buyers buy both e-books and print books and 42% of these say that they...
Our Valentines’s Day erotica e-reading survey results are in
February 21, 2013 | 11:46 am
Back on Valentine's Day (one week ago today), contributing writer Juli Monroe put together a just-for-fun survey that we hoped would tell us at least a little bit about the erotica e-reading habits of our audience. And the results are in! * * * Just under 40 percent of the survey's respondents (there were 31 in total) fessed up to buying blue lit in its electronic version as a way to hide their reading habits from others. This question's solitary "other" respondent said, "No, but I have downloaded free samples or free books." * * * Again, more "no" responses than "yes" for question number...
TeleRead Asks: What are your reading habits?
August 27, 2012 | 11:00 am
By Colleen T. Reese Editor's note: The following post is the first in what we hope will be an ongoing series of articles on e-reading applications and technology by Colleen T. Reese, who currently works as a new media marketing manager for NAPCO, the B2B publishing company that owns and operates TeleRead.com. As Colleen explains in the following post, she's developed a survey that those of us here at TeleRead hope will help us "find and research various tools, apps and resources" that might ultimately improve your own unique e-reading experience. * * * Q. What Are Your Reading Habits? While that may seem like an obvious—and perhaps irrelevant—question, it is...