For those of you who either weren't there or don't happen to be familiar with it, the Startup Showcase that took place during last week's Tools of Change (TOC) Conference in New York was something of a mini-entrepreneurial competition between 10 different publishing-related startup companies. As TOC explains on its website, the competition is designed to "[give] groundbreaking startups a chance to show their stuff to the world." At various times throughout the three-day TOC conference, attendees were encouraged to wander throughout the hotel's seventh floor ballroom, where the chosen startups were explaining their business models and demonstrating their products and...