From the press release: McGraw-Hill today announced the launch of Harrison's for the iPad, the digital edition of the world's most influential medical textbook, Harrison's Principles of Internal Medicine, created exclusively for the world's most sought after tablet computer, the Apple iPad. Harrison's for the iPad was developed in partnership with Inkling, creators of the pre-eminent interactive content platform for the iPad. It leverages the mobility, rich media, and processing power of the iPad to enliven its content, improve speed of reference, and expand the learning experience for clinicians and medical students alike. The iPad's state-of-the-art platform and...

From a M-H News Release: McGraw-Hill Professional announces the launch of the McGraw-Hill eBook Library,www.MHeBookLibrary.com, a state-of-the-art platform delivering unparalleled access to the publisher’s premium content for institutions around the world.  Responding to librarians’ and patrons’ evolving digital information needs, McGraw-Hill has taken the revolutionary step of providing unlimited concurrent usage to the digital library so patrons can access high-quality curated content from world-renowned authorities. A powerful online resource, the McGraw-Hill eBook Library provides more than 1,000 titles in collections that are continuously updated with new eBooks.  Users can access hundreds of thousands of pages of content from authors who are leaders...

Found this at the Unofficial Apple Weblog.  Evidently its been going on all week, but during the conference of the National Council of Teachers of Mathematics the following apps will be free: Everyday Mathematics Addition Top-It: 0 to 10 basic addition and number comparison game Everyday Mathematics Subtraction Top-It: 0 to 10, 2-digit subtraction and number comparison game Everyday Mathematics Name That Number: Computation and order of operations game Everyday Mathematics Monster Squeeze: Octopus monster-themed number comparison and recognition game Everyday Mathematics Equivalent Fractions: Fraction flashcard game Everyday Mathematics Tric-Trac: one or two-player addition game Everyday Mathematics Beat the Computer:...

From CNBC: The McGraw-Hill Create platform enables instructors to easily customize digital content for their courses, combining their own course-specific materials with a range of other resources. Instructors have instant access to a vast library of McGraw-Hill resources to develop instructional materials adapted specifically to the needs of local markets. At Create's core is a Google-like search engine functionality that enables professors to immediately pull from a wide range of quality content, including 4,000 McGraw-Hill textbooks, 5,500 articles, 11,000 literature, philosophy and humanities readings, and 25,000 business case studies from prominent providers...

David Aldea, Strategic Consultant, Digital Transformation/Digital Innovation, The McGraw-Hill Cos. We are becoming more connected and less private, and seem to be OK with that. Over 70% of world's population have mobile phones and in US 90% of population have phones and 85% of children have phones. Apple has sold over 60 million iPhones with an ereader built in. 87% of people with ereaders have incomes of over 100K; largest demographic is between 35 and 54. Market for ereaders in 2010 was about $460M. New demographic, called young people, is saying I want what I want,...

Philip Ruppel, the president of McGraw-Hill Professional, has an article with the above name in Mashable today. His 5 trends are: 1. Enhanced ebooks are coming and will only get better; 2. The device war is nearly over; 3. The $9.99 ebook won't last forever Amazon popularized the $9.99 price point for best-seller trade titles, driving the widespread consumer adoption of the Kindle and consumption of e-books. This has caused confusion among many consumers who simply think every e-book should be $9.99 or less. But the majority of titles offered on Amazon are priced above $9.99, especially those with unique interactive features. For...

Now we know what McGraw-Hill’s CEO was talking about when he leaked that the iPad existed and would support his company’s textbooks. As mentioned by Engadget, the Wall Street Journal reports that a number of textbook publishers including McGraw-Hill are partnering with e-book app company ScrollMotion to put their content on the iPad. (We previously reported on ScrollMotion’s appbook format, and McGraw-Hill and ScrollMotion teaming up to put content on the iPhone.) The Journal suggested that possible use in schools might have been one of the considerations during the iPad’s development stages. However, it will face competition...

A few iPad quick-links: Remember how McGraw-Hill’s CEO blithely leaked about his company’s involvement with the iPad last night? Insiders tell VentureBeat that as a result, any mention of his company was entirely dropped from the iPad’s launch today. If true, not a great surprise. You don’t tug on Superman’s cape, you don’t spit into the wind, you don’t pull the mask off the old Lone Ranger, and you don’t leak on a Steve Jobs launch presentation. And speaking of Jobs’s launch presentation, Engadget reports that you can now watch it streamed in its entirety. Granted, it has been pretty much “spoiled”...

Per MacRumors, the CEO of McGraw-Hill has let a few interesting factoids slip about the new Apple tablet, starting at about 2:50 in the video below the jump. Here is the transcript: Yeah, Very exciting. Yes, they'll make their announcement tomorrow (Wednesday) on this one. We have worked with Apple for quite a while. And the Tablet is going to be based on the iPhone operating system and so it will be transferable. So what you are going to be able to do now—we have a consortium of e-books. And we have 95% of all our materials that are in e-book...