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Posts tagged Mark Coker

On English Majors and Education
June 24, 2013 | 11:15 am

educationThanks to Mark Coker at Smashwords for first alerting me to this editorial in the New York Times, which has been making the social media rounds. The author, a former English major and now-teacher, laments that "the teaching of humanities has fallen on hard times." She attributes this to an increasingly career-focused future workforce that is reluctant to take on educational debt unless it's for a major that can lead directly to a career, and bemoans that many of the incoming students at her own university lack basic literacy and decent writing skills. I won't deny that there does seem to be a...

Long books, short titles sell best on Smashwords
May 9, 2013 | 11:23 am

SmashwordsStudying data can turn up surprising information, but it's important to get the best results in what you do. Smashwords CEO Mark Coker recently released the results from data that was mined during an 11-month period from May 1, 2012 to March 31, 2013. This data studied trends of more than $12 million in sales for 120,000 Smashwords e-books. One of the more interesting findings that came out of the study was that longer works actually sell better. “The top 100 bestselling Smashwords books averaged 115,000 words,” Coker wrote on his blog. “When we examined the word counts of books in other sales rank...

Has the public perception of self-publishing finally changed?
February 11, 2013 | 12:00 pm

Self-publishing a book can come with pre-conceived notions from readers, other writers and even publishers. People used to think self-publishing a book meant it wasn’t good enough to get picked up by traditional houses. However, the stigma of self-publishing is changing. Success stories have become more and more abundant, and the shock those successes caused even five to 10 years ago is slowly beginning to dissipate. Those in the industry have watched the development closely. Smashwords founder Mark Coker began his site five years ago as an outlet for self-published authors. It started small and has grown into a site where nearly...

Breakout Books in the App Store highlights self-published e-books
February 6, 2013 | 10:00 am

Breakout Books Apple App StoreBy Arnold Zafra In a move to encourage more self-published authors to make their masterpieces available on the iBookstore, Apple has created an entirely new section, Breakout Books, where self-published e-books will be displayed prominently. According to Apple, Breakout Books is aimed at helping readers find the next reading sensation by way of this collection of books from emerging—and hopefully talented—writers. All e-books on Breakout Books are independently published and were rated and recommended by iBookstore customers. And as Leslie Kaufman opined yesterday in the New York Times' Media Decoder blog, this is clearly "yet another sign that self-publishing is making inroads into...

Morning Links: Mark Coker’s 2013 Publishing Predictions
December 24, 2012 | 8:04 am

Mark Coker's 2013 Book Publishing Industry Predictions (Smashwords) B&N will give away free ebooks in stores, including Big Six titles (Paid Content) Top 100 Business, Leadership and Technology Twitter Accounts You Must Follow (Huffington Post) The Ray Kurzweil era begins at Google (Digital Trends) Kindle Daily Deals: We the Animals by Justin Torres {and 3 other choices}...

Beyond the Book podcast series covers uPublishU, a self-publishing event
August 31, 2012 | 10:30 am

If you're not familiar with the Copyright Clearance Center's fantastic Beyond the Book podcast series, which focuses primarily on the business of writing and publishing, this is the perfect time to check it out. Earlier this summer, BTB recorded an episode at uPublishU, which is technically a pre-conference program of the annual BookExpo event. This particular podcast episode features the following industry hotshots: Jenny Pedroza, co-founder of the Writers Coffee Shop Mark Coker, Founder of Smashwords Sandra (Sandy) Poirier-Diaz, President of Smith Publicity Bob Young, CEO & Founder of And here's a brief description of the episode, direct from the CCC:   This panel’s industry insiders know how to ensure...

Four Smashwords authors make the New York Times Bestseller List
August 1, 2012 | 12:49 am

"We knew this day was coming," writes Smashwords founder Mark Coker, on his company's blog.  "Self-published ebook authors are landing on the New York Times bestseller list in a big way." As for myself,  I cancelled my subscription to the Sunday Times ages ago (too expensive; impossible to read in one week), so I probably won't get a chance to experience the irony of seeing this on newsprint. But in this Sunday's edition of the Times' E-Book Fiction Best Sellers list, you'll see a total of four titles written by Smashwords authors. That's four, people. Four. Four! That's not a typo. In fact,...

Q&A with Mark Coker
July 19, 2012 | 8:36 am

Images Indies Unlimited has a good Q&A with Mark Coker.  As usual he answers questions honestly.  Here's one of them: 2. Smashwords has come a long way very quickly. How do you see your role in the indie author movement? It’s tough for me to evaluate our role in the movement. I’d like to think we were among the first to arm indies with the free tools, knowledge and inspiration they needed to wage this revolution. I think we were the first to build a business model that is entirely dependent upon the success of indie authors. When I...

Jonathan Maberry On The Convergence of Indie and Traditional Publishing
July 16, 2012 | 9:10 am

  JONATHAN MABERRY is a New York Times best-selling and multiple Bram Stoker Award-winning horror and thriller author, comic book writer, magazine feature writer, playwright, content creator and writing teacher/lecturer. His books have been sold to more than a dozen countries. Besides writing fiction in multiple genres, he's also written many non-fiction books as well. He's always ready to explore new methods of reaching readers. In the interview that follows, Jonathan sits down with David Weir to discuss the secrets to his success. David Weir: You've had an unusually diverse background as a writer of both fiction and non-fiction. What are, for you,...

Video interview with Mark Coker
June 22, 2012 | 9:27 am

Thanks to Richard Herley for the heads up....

Forbes interviews Smashwords’ Mark Coker – we get some dollar numbers
June 11, 2012 | 9:15 am

Images Don't you always want to know how much money people make?  Well, in this Forbes interview Mark Coker gives us a bit of the inside story.  Lots of other interesting stuff too. The company has grown at a steady clip since. Now a top supplier of titles to the iBookstore, Smashwords reached profitability in September 2010. Coker projects $12 million in revenue this year, double last year’s take. With an expected 2012 pretax profit approaching $1 million, the company intentionally keeps margins slim to squeeze out competitors, though Coker expects fatter profits as the company scales. “It costs essentially the same...

Smashwords Delivers Faster Shipments to Apple and Kobo
June 5, 2012 | 9:32 am

  Until recently, Smashwords 'shipped' new book releases, new book updates and metadata updates to Smashwords retailers (Apple iBookstore, Barnes & Noble, Kobo, Sony, Diesel, Baker & Taylor, etc) on a once-weekly basis.  As promised in December, in the last couple weeks we've begun increasing shipment frequency for the retailers that can support it. About one week ago, we began doing once-per-day shipments of new Premium Catalog titles and metadata updates to Kobo.  This means you can make a price change at Smashwords today, and itll be reflected at Kobo likely within a day or two. Today, we pushed the envelope even further...