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Posts tagged Joe Wikert

TeleRead selected as an Essential Site for Voracious Readers
February 22, 2013 | 4:38 pm

TeleRead 100 Essential Sites for Voracious ReadersTeleRead was the recipient of a rather flattering honor earlier this week. On Wednesday, we were informed that we'd been featured on the just-published list of 100 Essential Sites for Voracious Readers, which is curated by Masters in English, "a site dedicated to helping students find the right graduate-level English program." "We built this list for our audience of aspiring graduate students in English literature and relevant fields," says MIE's Elizabeth Kelly. "But we think anyone who likes to get lost in a book will find something they love here. The list of 100 Essential Sites is split into five different categories; TeleRead...

Can You Force a Customer to Buy Print Instead of E?
July 19, 2012 | 8:59 am

Joe wikert Thats the question I kept asking myself as I read a report called The Impact of Ebook Distribution on Print Sales: Analysis of a Natural Experiment by Jeff Hu and Mike Smith. Youll notice that the report was originally written a couple of years ago but I believe the results would be the same today. Back in 2010 there was some debate about whether a publisher could maximize revenue by delaying the release of an ebook. So just as paperback release follows hardback release the thinking was the ebooks release should come out after the print book so that customers would have...

“Lightweight” DRM isn’t the answer, says O’Reilly’s Joe Wikert
June 28, 2012 | 9:28 am

Images From O'Reilly Radar comes this open letter written by Joe Wikert: To: Bill McCoy, IDPF Executive DirectorFrom: Joe Wikert, GM & Publisher, O'Reilly Media, Inc.Subject: "Lightweight" DRM Isn't the Answer The world doesn't need another DRM platform, regardless of whether it's called "lightweight." DRM is annoying for customers and provides a false sense of security for publishers. As authorCharlie Stross wisely stated, publishing's "pig-headed insistence on DRM on ebooks is handing Amazon a stick with which to beat them harder." I realize your proposed solution is intended to become an industry standard and prevent the type of lock-in Stross describes. Let's face facts...

Why advertising could become Amazon’s knockout punch
May 21, 2012 | 12:33 pm

Joe wikert It all started harmlessly enough with Amazon's Kindle with Special Offers. That's the cheaper Kindle that displays ads when the device is in sleep mode or at the bottom of the screen when paging through the owner's catalog of books. It is very unobtrusive and, since it lowered the price of the device, has made that Kindle an extremely popular device. Now there are rumors that Amazon is selling ad space on the Kindle Fire's welcome screen. That sounds pretty reasonable too as it's a simple way for Amazon to drive a bit of additional income that's pure profit for them. Given that...

B&Ns Nook with GlowLight: Why I Still Use an eInk eReader
May 7, 2012 | 10:48 am

Joe wikert My new eInk reader, B&Ns Nook with GlowLight, arrived last Thursday. I'm winding down my use of a Kindle Touch and wanted to move to another ebook retailers platform going forward. This, of course, is a major headache since I've already bought dozens of DRM-protected ebooks from Amazon. I figure I'll read the last couple I bought on my Kindle and all future purchases will be from B&N...until some other device catches my eye. :-) So what do I think of the Nook with GlowLight? Its just like my Kindle Touch, but with a built-in light. That pretty much sums it...

B&N and Microsoft: why it’s not about ebooks
May 1, 2012 | 7:30 am

Joe wikertMicrosoft's $300 million investment in B&N's digital businessis about more than ebooks. Much more. Or at least I hope so. Success in this venture will not be measured by sales of ebooks. Microsoft should instead use this as an opportunity to create an end-to-end consumer experience that rivals Apple's and has the advertising income potential to make Google jealous. But how will that happen by investing in the distant #2 player in the ereader space?Microsoft has spent billions over the years as it repositions itself from the makers of Windows and Office into a much broader brand. They've done a...

Thoughts on eBook Pricing
March 13, 2012 | 8:51 am

Joe wikert With all the buzz about the agency model, the Justice Department, allegations of collusion, etc., I figure the time is right for a post about ebook pricing. Here are some quick thoughts as both a consumer and a publisher: Eliminating waste is always a good thing -- Walmart has mastered this for years. They squeeze every bit of waste out of the supply chain and generally end up with the lowest prices. I'm a frequent Walmart customer and I greatly appreciate this. In fact, the only people who don't like this are (a) other retailers who can't match those prices...

Kindle Fire – lessons learned
January 10, 2012 | 9:17 am

Joe wikert I don't regret spending the $200 I paid Amazon for my Kindle Fire. I tried it out and decided it wasn't for me, so I gave it to my daughter instead. Even though I no longer use the Fire I wanted to share the things I learned about the device and myself over the past several weeks. Let's start off with the good side of things. Kindle Fire Pros Form factor -- I prefer the Fire's size to the iPad's. It's nice being able to wrap your hand around the entire device and the lighter weight is a big plus for the...

What if Every eBook Could be Returned for a Full Refund…At Any Time?
November 8, 2011 | 9:02 am

Wikert Amazon's Kindle Owners' Lending Library has been getting a lot of buzz since it was announced last week, and rightfully so. I posted my own thoughts about it as a publisher on the O'Reilly Radar blog; click here to read my opinion and the community feedback. Some supporters of the program have mentioned it will be a great way to try before you buy. In other words, borrow the book for a week or two and if you like what you read you'll probably want to buy the book, not just borrow it. I can...

What good are ebook “daily deals” & other deep discounts?
September 19, 2011 | 10:11 am

Wikert I admit it. I check Amazon's Kindle Daily Deal every day. Every single day. Why? As a publisher I'm curious to see what they're offering and as a consumer I don't want to miss out on a great deal. (In the spirit of full disclosure, at O'Reilly Media we offer an ebook or video deal-of-the-day too. In fact, our program was in place long before Amazon started theirs. Everything I'm about to say below pertains not only to Amazon's program but O'Reilly's and everyone else's as well.) As a publisher I worry about the mindset we're...

Porous paywalls and book publishing
August 15, 2011 | 12:32 pm

6a00d83452242969e200e55005dca58834 150wi Felix Salmon recently wrote an article talking about how the New York Times paywall is working because it's porous. He contrasts that to other paywalled sites who haven't enjoyed the same success as the Times. As I read Salmon's article I was thinking less about pourus vs. rigid paywalls and more about DRM'd vs. DRM-free books. There are definitely some similarities here. At O'Reilly we believe in a DRM-free world because we trust our customers and we believe they value our content enough to pay for it rather than steal it. It would be naive...

Kindle Cloud Reader: First impressions
August 10, 2011 | 12:40 pm

6a00d83452242969e200e55005dca58834 150wi Apple forces Amazon to remove their in-app purchase button from the Kindle app and Amazon complies. Meanwhile, Amazon was obviously developing their HTML5-based Kindle Cloud Reader for all platforms. Advantage, Amazon! If Apple ever had any hope of grabbing 30% of all Kindle content sales taking place on iPads/iPhones that dream just crumbled.If you're a Kindle device user this development doesn't mean a whole lot to you...yet. You'll continue using your Kindle hardware like you always did. But if you own a tablet like the iPad you'll find Kindle Cloud Reader is a terrific alternative to Amazon's native app for those...

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