Is Innovation For Tablets Slowing Down?
October 22, 2013 | 2:38 pm
By Joanna Cabot
From today’s Morning Links comes this interesting little tidbit from our friends at GigaOM. A new study has come out which says that the iPad 2 is the most widely used of all iPad tablets, accounting for 38% of the market share—or more than the later two models combined.
There are two reasons the article gives for why this might be. Firstly, since the iPad 2 has never been retired, it remains for sale (at $100 less than the newer models) and so people are buying it. Secondly, the study explains ‘this could be an indication that the innovation in tablets is slowing down and the perceived differentiation of the latest-generation tablets is getting smaller with each new release.’
I’d have to agree with this latter assessment. The folks at GigaOM say the retina display was a game-changer, but I have never been able to see much of a difference. Certainly, they don’t look different enough—to me—to merit a price premium. When the retina ones came out, I looked at them—and then replaced my aging iPad 1 with an iPad 2 and saved a bundle. I still have that tablet and use it as my at-work machine.
I have found that the only ‘innovation’ time has brought which interests me is the iPad Mini. I’ll use my iPad 2 until it can’t be used anymore, but I probably won’t replace it with another big one. We have Smartboards at school now for presenting to the kids, so the Mini will more than meet my needs at a tablet, and it’s got a better form factor for reading and leisure for me.