Beyond the Book podcast series covers uPublishU, a self-publishing event
August 31, 2012 | 10:30 am
By Dan Eldridge
If you’re not familiar with the Copyright Clearance Center’s fantastic Beyond the Book podcast series, which focuses primarily on the business of writing and publishing, this is the perfect time to check it out. Earlier this summer, BTB recorded an episode at uPublishU, which is technically a pre-conference program of the annual BookExpo event.
This particular podcast episode features the following industry hotshots:
- Jenny Pedroza, co-founder of the Writers Coffee Shop
- Mark Coker, Founder of Smashwords
- Sandra (Sandy) Poirier-Diaz, President of Smith Publicity
- Bob Young, CEO & Founder of Lulu.com
And here’s a brief description of the episode, direct from the CCC:
This panel’s industry insiders know how to ensure that a book will stand out in the dynamic world of self-publishing and they shared with CCC’s Chris Kenneally their insights on what every self-publisher needs to know about the secrets of the editing process; the art of cover design; the tricks of the publicity trade; and how to create and find winning sales ideas.