University of Washington Press selling books on the Kindle

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By Paul Biba

“Every book ever printed, in any language” – a laudable goal from Amazon.

The University of Washington Press is gearing up to sell books on Kindle — the first time it has made content available on Amazon.com’s electronic reader — and plans to shift publishing of 100 books to Amazon’s print-on-demand service, BookSurge. The UW Press joins a number of academic publishers who are working with Amazon to spur sales and expand digital distribution. Amazon, for its part, appears to be showing a growing interest in the academic market. …

Amazon spokesman Drew Herdener declined to say how many academic publishers are working with Kindle and BookSurge, but said, “our goal with Kindle is to offer every book ever printed, in any language, so we are making an effort across publisher types.” Amazon, he said, is “seeing quite a bit of interest from academic publishers in Print on Demand.

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