A First Look at Indigo Tech!
August 29, 2013 | 2:14 pm
By Joanna Cabot
Indigo Tech is open for business! I snapped these pics today at my local store, and it’s about what I expected: a fancier Kobo kiosk, iPads and more!
The various wall displays have headphones, speakers, health products such as the Fitbit, iPad creative accessories like a Crayola effects pad, and cases and accessories. The dedicated staff person moved back and forth between the main display and the separate Kobo area.
I already have an iPad, and none of the displayed accessories caught my eye. But there are more Indigo stores than Apple stores, so maybe they’re hoping to use that to bring people into their stores for other purchases.
Has anyone else had a chance to check out the new displays? If so, let us know what you think.