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From the International Business Times:

The Apple iPad 3 is poised to sweep the tablet market and steal more than 50% of the Amazon Kindle Fire’s customers, according to a new study.

The study by the deal-shopping site TechBargains.com found that nearly half of the potential Apple iPad 3 buyers it surveyed plan to purchase the new tablet when after its release, which is reportedly set to take place on March 7.

  • (Photo: Reuters)<br />
The Apple iPad 3 is poised to sweep the tablet market and steal 50% of the Amazon Kindle Fire's customers. The Amazon Kindle Fire is shown here.

But even more surprising was the study’s finding that more than 50 percent of the Amazon Kindle Fire’s customers also plan to buy the iPad 3. The trend could have a major impact on Amazon’s bottom line and tablet market share.

The findings come despite the fact that the Apple iPad 3 is slated to be signficantly more-expensive than the technically-inferior, $100 Amazon Kindle Fire, meaning that event current tablet owners are prepared to drop big dollars for new devices.

More in the article.  Thank to MediaBistro for the heads up.

 
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