‘Why e-book hardware manufactures are missing the mark (and market)’
February 15, 2009 | 8:38 am
"First e-book device manufacturers and e-book retailers need to recognize that women are a valid and important part of the market. We comprise at least 50% of the e-book buying market and could grow bigger than that with the right marketing. Therefore, at least 50 percent of any ad campaign and site design should consider the female and the female aesthetic. We like form and function, lads." – Jane at DearAuthor.com.