Sony aims at Target tomorrow—but what’s ahead for October 2
September 13, 2008 | 8:01 am
…My forecast is that the announcement is on the software side. Say the ability to read mobipocket. Or something with digital editions. Or an agreement with a major publishing house … more books to equal the Kindle, or possibly more books preloaded as a Christmas bundle. Or even an agreement with a major newspaper publisher.
I don’t think its hardware, and I think software/content would make more of a difference for Sony. A more prosaic guess would be in terms of distribution. We already know about Target. Maybe add-in Walmart, Sears, and such.
Related: Google news roundup.
(Thanks to Sam Hendrix as well.)