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Book Business Magazine, September-October 2012 issueThe digital edition of the September/October 2012 issue of Book Business magazine just went online, and it features a couple e-book-specific stories you may be interested in. The cover story, for instance, “Inside the Ebook Test Kitchen,” takes a good long look at some of the e-book world’s latest advancements and technological achievements, from textbooks to apps to analytics.

Any of you who happen to be involved professionally in the publishing field will definitely want to read J.S. McDougall’s latest “E-Marketing Strategy” column, which discusses the harsh realities of branding in the Internet age.

Click here to read the magazine’s digital edition. (Book Business, published by NAPCO, is one of our many sister magazines.)

 
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