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nemoptic Could Nemoptic display technology be the tortoise in the race with E Ink, which, for now, is up against production limits? Who knows. But whatever the reasons, someone is showing confidence in Nemoptic—the French government, which has awarded the company US$2.9 million.

The money will go toward the Sylen e-reader project, according to EE Times Europe. Nemoptic, says ETE, aims to develop a “more user-friendly multiformat e-paper reading device for mobile applications such as e-newspapers and electronic textbooks. The ultimate goal is to build a new French industry for digital publishing and content distribution on mobile e-reader devices.” Notice? Multiformat. Hint, hint, Amazon.  Care to get serious about .epub, Jeff—not just your proprietary Kindle format (the eBabeler that some fear might displace Amazon’s existing Mobipocket, at great cost and inconvenience to readers, e-tailers and the rest of the e-book industry)?

Bookeen also to benefit from Nemoptic displays

Oh, and guess who else could benefit from Nemoptic efforts? Bookeen, home of the Cybook Gen3. My French friends at Bookeen and Feedbooks are excited about .epub and standards in general, while Amazon, the largest bookstore in the online world, pursues a proprietary approach, the equivalent of George’s Bush’s vision of a U.S.-bossed planet. While the DRM-infested Kindle is currently for the U.S. only, you can bet that Amazon will eventually try to globalize it—all while keeping its censor-friendly features, which despots could love.

Like the Chinese, who are trying to export their e-library technology, the French government is probably well aware of the connection between tech infrastructure and the ease of spreading a nation’s culture. Right now the Internet itself is U.S.-centric, and so are the major content providers for the e-book world. But that doesn’t mean things won’t change. Except for the Amazon Kindle, actually made in China, all the major e-paper-based hardware comes from outside the U.S. The good news is that the French and many others outside the U.S. are into standards. Here’s to a level playing field for all!

Under the TeleRead plan, first proposed in the early 1990s, the U.S. could have had a coherent information policy, with a decentralized national digital library system and systematic efforts to develop and popularize the right hardware from the States and elsewhere to spread literacy. Instead, mass interest in books keeps slipping in America, and Amazon and Google would be delighted to be the new public library systems. Not that the U.S. government couldn’t eventually take the wrong kind of interest in e-books. For that reason, we need a strong private publishing industry, too, and ideally heavy participation from nonprofits.

If TeleRead equivalents can develop elsewhere, so much the better! The inspiration for TeleRead itself comes from the French Minitel plan, which, though flawed (didn’t play well with the Internet!) was a start.

Detail: Laurent Picard at Bookeen is upbeat about Mobi’s prospects despite the Kindle. I hope he’s right!

(Nemoptic news link via MobileRead.)

 
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