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image "Let’s not turn them into all-purpose devices until we get the reading details right," reads the subhead over a Big Money piece on E Ink machines like the Kindle.

The author is Marion Maneker, former publisher of a business imprint at HarperCollins.

So what do you think, gang? I myself know how many people hate device-clutter, prefer a Swiss Army Knife approach and want their Kindles to be more versatile. The forthcoming netbooks with E Ink-style capabilities might delight more than a few of those shoppers.

Meanwhile many will continue to root for Kindles and the like to have better and better Web browsers and email. If nothing else, browsers should be handy for obtaining public domain works and nonDRMed books from non-Amazon sources. I’m not sure exactly where Maneker himself stands on browsers, which of course can be used for plenty besides e-reading. I do know he’s considers color a bell or whistle—an assertion that many textbook readers might dispute.

Other issues, including a major Catch-22 of the Kindle

Those are is far from the only issues Maneker covers. For example, he correctly notes that the Kindle could organize books and other content better. What’s more, here’s an important Catch-22 that Maneker discusses:


…On the Amazon device, there is no way to look at the table of contents of a magazine before purchasing a single copy, let alone to pay for only the stories you want to read. The assumption seems to be that readers will already know from other sources which articles they want to read are lurking where—call it the print fallacy.

That’s a denial of the main mission of journalism: to tell you what’s news. On the Kindle—and I know it is very early to complain—all of the signifiers invented over the course of the 20th century to entice a reader to purchase a single copy of a magazine are absent. There’s no cover, let alone cover lines, and no table of contents (though one can migrate through section lists to get to lists of headlines and descriptive decks).

So the Kindle is only halfway toward becoming what a minimally functional reader ought to be. It allows you access to content you know you want but does not allow you to easily discover the content you’ve yet to become familiar with.

Also of interest: Related Wired piece by Maneker, on “How the Next Kindle Could Save the Newspaper Business.” I’m not so sure, given the device’s cost and the competition that paid-content sites will be receiving from free.

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