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Tower of BabelI’ll soon write yet another post suggesting that the IDPF create a logo for the epub standard—one for nonencrypted books, with yet another version to follow if/when the group creates DRM standards.

Meanwhile the Tower of eBabel continues to alienate readers; we need practical ways to address it. That’s what the logo would do. For those who underestimate the problem, here are thoughts from Beneath the Cover: Inside the Book Industry:

“Some cite a general wariness with the format as the major reason the e-book fizzled so anticlimactically. Aren’t most people who buy books the types who savor sipping coffee in a bookstore, smelling the fresh paper of a printed book? Don’t avid readers enjoy coming home and curling up on the couch by the crackling hearth, a bound copy of their favorite novel nestled in their palm? And who wants to look at a fluorescent screen in their free time after they’ve done so at work for eight hours?

“A more concrete answer for the sluggish e-book takeoff can be found in the mind-boggling abundance of formats in which e-books are available and the multiple platforms for accessing them. Pair that abundance with a scarcity of actual e-book content, and you have a situation in which the public won’t show interest until there is more material available, but publishers won’t put out more material until they see more consumer demand. So all we need for the e-book revolution to take place is, theoretically, an affordable, user-friendly reading device and a large enough pool of similarly formatted e-books to justify purchase of the device.”

 
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