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The Sony Reader“…We [romance readers] do not want to spend our time trying to convert previously purchased books into some weird format which we may not like. We don’t want our books to be tied to one device when technology changes in a nanosecond. I am not convinced that enough paper lovers will convert to ebook reading to make the Sony Reader a success.” – Jane at DearAuthor.com, who is more than a little POed that the Reader won’t do eReader and HTML books, among others.

The TeleRead take: Guess what format Jane’s heavily invested in? eReader. Same for Mark F at BoingBoing—an important target of a Sony-slick PR campaign that is happening without even a disclosure of the machine’s release date. Months after the originally touted spring date, the machine isn’t even past beta-testing.

By the way, I love Jane’s headline: The Sony Reader: NOT the Ebook version of the IPOD. If Sony’s sensible, it will give up on its BBeB format ASAP. Everyone knows BBeB is a durable format NOT. The more people buy BBeB books at the start, the more customers Sony will alienate later on. Jeeze, Sir Howard, doesn’t anyone remember Gemstar? Please let this machine succeed by avoiding Gemstar II.

Related: How Sony could go the OpenReader route. Reminder: I’m among OpenReader’s ringleaders.

 
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