This was shown this week when the average price of best-selling e-books spiked by about $2 to $8.92, as reported by Digital Book World. DBW has kept track of the average prices of e-books from week-to-week since August 2012.
Last year, the average price was in the double digits and regularly dropped to its lowest point in April at $6.58 a book, according to a chart compiled by DBW.
The biggest cause for the spike is likely Sylvia Day’s newest book, “Entwined with You,” hitting the market; DBW lists it as one of three main reasons for the spike in e-book prices. It also mentions that seven of the nine new titles to hit the best seller lists were priced at $10 or more.
Watching what prices do from here, no doubt, will be especially interesting. Thankfully, DBW will be keeping track.
As new books enter the marketplace, including some sure-to-be-blockbusters this summer, the average price of e-books could hover around the $9 mark. However, a longer-term chart could should a roller-coaster type of graph, one that has peaks and valleys right around the same time each year.
Usually, self-published books and backlists tend to be cheaper than e-books from the big publishing houses. So, while the average prices of best sellers were steadily dropping, one thing this week’s news confirms is that consumers are willing to pay more for something they want. That’s probably part of the reason publishers have gotten away with selling e-books for so much money when smaller publishers or self-publishers have sold books for far less.
What do you think? Where do you see the average price of e-books heading?