$50K-$75K to promote your midlist e-book—if OR buys it

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By David Rothman

You already know about OR books. It plans to avoid middle people such as distributors by playing up e-books and POD titles.

Now get this. The company says it will use the savings to spend $50K-$75K to promote midlist books.

What do you think, gang?

Check out more from Crain’s New York and Eoin Purcell. Above video offers OR founders’ comments on the very-much-broken publishing industry.

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