E-ink e-book readers are really taking off. E Ink Holdings, the manufacturer of the screens used by most e-ink readers today, has just adjusted its production estimates upward. The company now estimates that by the end of 2011, it will have shipped 25 to 30 million screens this year.

Can you imagine that? Potentially 30 million new e-ink e-book readers could be manufactures by the end of the year using screens from just this one company. Hard to believe that just a few years ago we were all wondering if e-readers would ever take off.

(Found via eBookNewser.)

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