With DRM on the way out for music, watermarking could be The Next Big Thing for content providers. Check out the Wired story, and share your own thoughts on the pros and cons. Is there any way at all that this could work for e-books as an alternative to DRM—flawed, but better than the present mess? Right now the big four recording labels are not watermarking at the individual level. But some Internet advocates fear that watermarking could provide ammo to use against Net companies to require massive screening for copyrighted material.