Comments on: Cool-er ereader sales pass 7 figures

By: Felix Torres

Felix Torres — Fri, 11 Sep 2009 14:33:09 +0000

Nothing wrong with ambition, is there?
Of course, it would help if the product got slightly better reviews…
The real problem is that day when (even) 50,000 units per quarter is no longer brag-worthy is quickly coming.
With 100 ebook hardware vendors coming to market each trying to get 5% market share just by licensing Adobe mobile DE the casualties are quickly going to start piling up.
There’s a price war coming by late 2010, folks…

By: Faenad

Faenad — Fri, 11 Sep 2009 14:04:13 +0000

I would take with a grain of salt any number coming from Cool-er, seeing how they shamelessly inflated the number of ebooks available on their site when the reader launched.

They are also claiming to be the “largest ebookstore in the world”.

By: eal

eal — Thu, 10 Sep 2009 17:00:21 +0000

well you get ~5K at £1m and ~50K at £9.9m (still seven figures)

By: igorsk

igorsk — Thu, 10 Sep 2009 16:15:01 +0000

I get 5000, not 50000.

By: Felix Torres

Felix Torres — Thu, 10 Sep 2009 14:57:59 +0000

50,000 units in acfew months isn’t bad.
Especially for a product like the cool-er; there must *really* be a big market for readers out there.
I wouldn’t hold my breath for them hitting even third in any market, though…
The big boys are coming.

By: Paul Durrant

Paul Durrant — Thu, 10 Sep 2009 14:39:07 +0000

This has been discussed at Mobileread. There was general disbelief that Cool-er could have sold 1,000,000 UNITS. It seems much more likely that they meant that they have sold over £1,000,000 in value of Cool-er readers.

It would still be interesting to get clarification on this from Interead.