http://www.teleread.com/ebooks/use-e-books-to-help-bookstores-choose-which-p-books-to-stock/ News & views on e-books, libraries, publishing and related topics Wed, 15 Feb 2012 12:33:34 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.teleread.com/ebooks/use-e-books-to-help-bookstores-choose-which-p-books-to-stock/comment-page-1/#comment-148429 Dear Author.Com: Reviews of Romance Books, Romance Novels, and Providing Commentary on the Romance Industry | Peter Wells’ Saga of Selling Books: Will Trying Something New Work? Fri, 15 Dec 2006 16:02:13 +0000 http://www.teleread.org/blog/?p=5937#comment-148429 [...] I think the “free now, pay later model” may be better off than “free after the paper release.” Getting the book out early may generate word of mouth that lead to pre-orders and first month sales. MR Rose revealed part of Borders new market information gathering scheme. I received this email too, as part of the Borders Rewards Program I think. Right now, Borders has you vote on covers, buying habits, etc. David Rothman suggests that if enough readers online love the book, perhaps those chains will be induced to preorder it as well, which I do think is the idea of “free now, pay later.” [...] [...] I think the “free now, pay later model” may be better off than “free after the paper release.” Getting the book out early may generate word of mouth that lead to pre-orders and first month sales. MR Rose revealed part of Borders new market information gathering scheme. I received this email too, as part of the Borders Rewards Program I think. Right now, Borders has you vote on covers, buying habits, etc. David Rothman suggests that if enough readers online love the book, perhaps those chains will be induced to preorder it as well, which I do think is the idea of “free now, pay later.” [...]

]]> http://www.teleread.com/ebooks/use-e-books-to-help-bookstores-choose-which-p-books-to-stock/comment-page-1/#comment-147976 Chris Meadows Fri, 15 Dec 2006 08:21:56 +0000 http://www.teleread.org/blog/?p=5937#comment-147976 You know, Baen has been doing this sort of thing—using e-books to promote p-books—for some time. And not just to readers—to stores and distributors too. Apart from binding CDROMs full of them into the back of select hardcovers, they have also created promotional CDROMs to be handed out at publishing-industry conventions, and presumably sent to bookstores and distributors, for books such as <a href="http://baencd.thefifthimperium.com/06B-SaganamiCD/" rel="nofollow"><i>Shadow of Saganami</i></a> and <a href="http://baencd.thefifthimperium.com/07-LookingGlassCD/" rel="nofollow"><i>Through the Looking Glass</i></a>. You know, Baen has been doing this sort of thing—using e-books to promote p-books—for some time. And not just to readers—to stores and distributors too. Apart from binding CDROMs full of them into the back of select hardcovers, they have also created promotional CDROMs to be handed out at publishing-industry conventions, and presumably sent to bookstores and distributors, for books such as Shadow of Saganami and Through the Looking Glass.

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